A group's I.D. Culture reflects the most prominent Instinctive Drives across its individual members. A group may have one or more drives that dominate or may have a diverse I.D. make-up. Discovering the I.D. Culture of a group or team gives insights into what it needs to be successful - and what may potentially get in the way of success - revealing strategies for engagement and motivation along with strategies to overcome potential roadblocks.

Below is an example of a team where the most prominent drives are that they USE the Instinct to Verify, and AVOID the Instinct to Improvise.